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Employer Branding, organizational culture, internal branding & labour market communication

Patty McCord: Trust your people

Employer Branding Company: organisatiecultuur, corporate branding en werkgeverscommunicatie - Ted Talks

Moving from control to trust

Patty McCord, former chief talent manager Netflix
Employer Branding Company: organisatiecultuur, corporate branding, internal branding, werkgeverscommunicatie en arbeidsmarktcommunicatie - Ted Talks

Most of the companies work with a fixed set of guidelines: working hours, travel policy, holidays. But what happens if you let go of the guidelines and control and focus more on trust? Patty McCord, former head of HR at Netflix, shares her insights that made her let go of most HR guidelines.